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By Prof. Dr. Raphaela Henze, Prof. Dr. Gernot Wolfram (auth.), Raphaela Henze, Gernot Wolfram (eds.)

Is eu tradition noticeable adequate within the globalized international? Why is tradition from this continent frequently perceived as ‘old-fashioned’ or maybe worse as ‘out-dated’? Is the export of nationwide cultural services and products – in so much ecu international locations sponsored via the taxpayer – not correct, or extra correct than ever earlier than? Is it a major waste of cash, time, and energy or an try to create one other kind of globalization? tradition – in its broadest feel – is frequently seen and accredited in ways in which fluctuate thoroughly from these of alternative the world over traded items. this could be one of many explanation why such a lot of associations, foundations and cooperations make investments time, energy, and cash in cultural initiatives. is that this an exaggerated process or an clever attractiveness of the real values of the twenty first century – creativity and cultural sensitivity? those and several questions about the export of tradition are addressed by means of authors from varied international locations for you to begin a debate concerning the position ecu cultural services may be able to play globally.

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